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Introduction: A Transformed Showroom for an Immersive Journey

Segraeti Interiors, a symbol of exceptional design in the Principality of Monaco, invites you to experience a unique journey inside its showroom and design studio—an authentic haven of creativity. Starting May 2nd, immerse yourself in a monobrand Poliform universe, a perfect alliance between Italian elegance and contemporary refinement. This exclusive event, a first in Monaco, celebrates the excellence of Italian design and craftsmanship over a six-month period.

Discover the story of Poliform, its world, its collaborations with prestigious designers, and dive into the new collection unveiled at the Salone del Mobile 2025. Let yourself be guided through this sensory and visual adventure, offering a detailed insight into this unique collaboration.

Poliform Retrospective: A Tradition of Excellence

The Origins of Poliform: A Story Rooted in Craftsmanship

Founded in 1970 by Alberto Spinelli, Aldo Spinelli, and Giovanni Anzani in the Furniture District of Brianza, Poliform quickly made its mark on the history of Italian design. The company was built on strong values: work ethic, exceptional craftsmanship, and an innovative entrepreneurial vision. From the outset, Poliform has successfully combined technical know-how with avant-garde design, creating iconic pieces that have become symbols of contemporary elegance.

@Alberto Spinelli, Aldo Spinelli et Giovanni Anzani

Present in 95 countries with over 400 points of sale, Poliform has grown from an artisanal business into an internationally renowned brand known for its quality and innovation. As early as 1990, the brand made its mark on the European markets and became a leader in the furniture sector. Since then, Poliform has continued to expand its universe, going global and enriching its collection with the introduction of textile furniture in 2010.

Today, the brand continues to reinvent itself through creations that combine aesthetics, practicality, and sustainability, asserting its status as a global benchmark in the world of design.

An International Vision of Design

Poliform’s design is inspired by the deep-rooted heritage of the Brianza region, a historic cradle of Made in Italy design and furniture craftsmanship. With renowned designers such as Jean-Marie Massaud, Marcel Wanders, Emmanuel Gallina, and many others, Poliform continues to push the boundaries of innovation and style. These collaborations have given rise to collections that blend timeless elegance with modern functionality.

Poliform embodies a cross-disciplinary approach to design, where the search for high-quality materials, the aesthetics of form, and product durability come together in perfect harmony. The brand is also committed to sustainable development, selecting processes that respect natural resources.

Focus on the Collaboration with Segraeti Interiors: A Natural Alliance

Two Brands, One Shared Vision

Here’s the translation into English with the keywords highlighted:

The union between Segraeti Interiors and Poliform stands as a natural evidence between two companies driven by the same pursuit of excellence. Poliform is one of our privileged brands, and we have had the honor of representing the brand at Segraeti Interiors for over 15 years, sharing the same vision of design : demanding, harmonious, and resolutely timeless. Driven by a deep respect for detail, a sensitivity to discreet elegance, and exceptional craftsmanship, they embody an aesthetic encounter, almost instinctive, between two worlds of demand and creation.

A refined, functional design, always in tune with the evolutions of our daily lives. At Segraeti Interiors, we share this vision of the interior as a space of comfort, beauty, and harmony. Transforming our showroom into a monobrand Poliform space is about offering our visitors a complete immersion into this universe, where each piece tells a story of balance between form and function, sensuality, and rigor.

The Segraeti Interiors Showroom: A Poliform-Curated Immersion

Our showroom is temporarily transformed to host a space entirely dedicated to the Poliform universe. An exclusive selection of emblematic creations is presented with precision, showcasing the coherence and richness of a uniquely recognizable style.

Far from a simple display, this space becomes a source of inspiration, where each piece expresses a way of living, blending contemporary sensitivity, formal precision, and Mediterranean warmth.

Through this scenography, our team brings to life a tangible expression of Italian design at its most refined and distinctive—a true invitation to explore a cultivated art of living, in the spirit of Segraeti.

Decryption of the New Poliform Collection Presented at Salone del Mobile 2025

An Immersive Exhibition at the Salone del Mobile

From April 8 to 13, 2025, Poliform unveiled its new collection at the prestigious Salone del Mobile in Milan, a must-attend event in the design world. This year’s exhibition offered a highly sensorial experience, with furniture showcased in an elegant and minimalist scenography. Each piece, signed by designers such as Jean-Marie Massaud, Emmanuel Gallina, and Soo Chan, was presented in an environment designed to invite immersion and contemplation.

@Salone del Mobile - Milano 2025

New Releases by Jean-Marie Massaud and Emmanuel Gallina

The new Owen and Joan sofa and armchair collections, designed by Jean-Marie Massaud, were the stars of the show. These pieces blend sensual elegance with architectural structure. One of the exhibition’s highlights was the unveiling of modular systems that allow for personalized, elegant, and functional configurations of any space.

Meanwhile, Emmanuel Gallina explored new horizons with pieces inspired by the nautical world. The Lagoon and Ponte collections, combining teak wood and cord, bring a sense of lightness and fluidity to the outdoor range.

A Collection for Indoors and Outdoors

In 2025, Poliform reinvents the art of living by extending its universe into the great outdoors. Armchairs and tablesembody an organic aesthetic, designed to elevate outdoor spaces with the same level of excellence as interior ones. Like the Tess bookcases by Jean-Marie Massaud, these creations blur the boundaries between indoors and outdoors, affirming a vision where design and architecture become one.

@Salone del Mobile - Milano 2025

Poliform at the Heart of the Principality

Located in the heart of the Principality, the Segraeti Interiors showroom becomes the exclusive showcase for the latest Poliform collection. A rare opportunity to explore in one place the full spectrum of contemporary elegance and Italian craftsmanship, through exclusive creations designed to inspire the most demanding interiors. A total immersion in the Poliform universe, staged with precision in the heart of Monaco.

@Poliform - Canapé Ernest

Among this selection, the Ernest sofa by Jean-Marie Massaud embodies a radical vision of comfort. With its soft, deconstructed forms, it evokes the plushness of a down cushion, while its modularity allows it to adapt freely to any space.

@Poliform - Table Adrien

The Adrien table, also imagined by Massaud, seduces with its subtle balance between classicism and modernity. Its offset sculptural base gives it a contemporary allure, while its refined finishes highlight its timeless elegance.

@Poliform - Fauteuil Le Club

The Le Club armchair offers a fresh take on the iconic club chair. Sleeker, yet still enveloping, it combines comfort and sophistication with a design spirit inspired by the 1970s.

@Poliform - Collection Outdoor Ketch

With the arrival of May, the perfect season to rethink your outdoor spaces is finally here. Segraeti Interiors in Monaco invites you to discover Poliform’s Outdoor Ketch collection, a true ode to the harmony between man, nature, and design. Inspired by the nautical world, this line blends iroko wood with clean lines to create pieces that are as aesthetic as they are functional—ideal for transforming your terraces into true sanctuaries.

Ketch is the perfect fusion of design and sensuality—but that’s not all. In addition to this exclusive collection, the Segraeti Interiors showroom presents the entire Poliform range, where each piece embodies timeless elegance and artisanal excellence. This is a rare opportunity to preview the latest creations that define the heart of contemporary design.

Don’t miss this chance to experience a truly unique immersive journey. Come explore the world of Poliform, where indoor and outdoor living meet in a perfect fusion of style and comfort.